Compose. Run.
Probe. Synthesize.
Four screens, one product loop. Here's the path from a blank panel to a markdown report you can paste into a brief.
Build the panel like an audience
Start at the persona library. Filter by tier, generation, geography, channel propensity, lifecycle stage — the same controls your media team uses to build a Meta or LinkedIn audience. Layer one to three overlays to make the group category-aware without overwriting the base persona's voice.
Preview the panel before you commit. Each persona shows its quick-read attribution; toggle them in and out until the room reflects the audience you actually need to read.
Open with a stimulus, watch the room react
Drop in a tagline, a paragraph of body copy, a screenshot description, a pricing-page brief — anything you'd put in front of a real recruit. Each persona answers in their own voice. Responses stream live, threaded by persona, with the resonance verdict attached as it lands.
Probe disagreement on the spot. Personas are instructed to push back, get bored, refuse — that's where the signal lives. Run another turn whenever you want to dig deeper into one objection.
Follow up with one persona, build a clip board
When a response is doing real work, pin the quote. Pinned quotes form the spine of the synthesis report — and the language patterns the room used surface as chips you can drop straight into a brief.
Keep digging on the persona who pushed back hardest. One-on-one probes use the same persona file but ignore the panel — go deep without the rest of the room cross-talking. Every probe is a fresh credit, but the saved context replays for free.
Probing · Maya, 32
Read resonance, dissent, language — export the report
Klingbar surfaces a resonance score, what landed, the objections that came up, and the language patterns the room used. Each section links back to the responses that produced it, so a teammate can audit the synthesis.
Export to markdown. Drop it in a brief, paste it into Linear, mail it to your CMO. Sessions are saved permanently — replay against the same persona bytes, compare two campaigns side by side.