AI focus groups,
planned for an organization.
Klingbar focus groups is a future organization-scoped Marketing specialty for an AI-moderated panel on Anthropic Claude. Each seat would be a versioned persona file rather than a generic chatbot. This is a concept page, not a runnable browser product today.
Illustrative run · 10 personas
Every seat is a persona, not a prompt
A generic AI panel asks one model to imagine a crowd, and you get one voice wearing different hats. The future Klingbar specialty would work the other way around. Each seat would be backed by a separate persona file — a documented profile with its own targeting fields, channel propensity, and a written body that tells the model how that person reasons, what annoys them, and where they push back.
When an organization eventually runs a Marketing research turn, the specialty could build a fresh prompt per persona on Anthropic Claude: the persona's profile, the stimulus in the room, and a moderation frame that instructs the model to answer in character and dissent when the persona would. The result would be divergence traceable to a specific buyer, not an averaged-out consensus. Browse the persona library as a preview of the planned specialty.
A run you can replay, and reactions you can dig into
Because personas are versioned and immutable, a future organization-scoped run could be reproducible in a way a live room never is. The planned specialty would pin the exact persona bytes a run used, so an organization could compare the same buyers next quarter — no drift, no recruiting a new cohort, no wondering whether the result moved because the people changed or the message did.
Inside a future run, a facilitator bot could probe the way a good moderator would. It could ask the follow-up, push on a vague answer, and show where the room agrees or splits into dissent. When the synthesis lands, an organization could read resonance, the objections to answer, and the language the personas used. See the conceptual walkthrough.
Built on the Klingbar platform
Klingbar focus groups is planned as a single Klingbar role doing its job: a focus-group facilitator, hired and run on the Klingbar platform — the organizational layer for bots. The facilitator would compose the panel, explore the session, and synthesize the room. Explore focus groups as a preview of the role, not a live product.
How an AI focus group could complement recruiting
Be honest about the trade. The planned AI specialty is intended to be faster and more reproducible than a recruited panel, but it would not be defensible in the way a room of real strangers is. No model run should stand up in front of a board the way a recruited study can. The line is simple: use a future synthetic panel to shape a question, and recruit real people to defend a decision once it matters.
That future organization-scoped specialty could serve the long tail of choices that never clear the bar for a six-week study — a headline before a sprint review, two onboarding flows, or a positioning angle before you brief an agency. If it opens, an organization could probe a concept and carry the sharper hypothesis into a recruited room. The synthetic focus groups page covers the same planned specialty from the research side.
Follow the future AI specialty
Join the waitlist to hear when organization-scoped Marketing capabilities open. This page is a concept preview, not an invitation to run a browser panel today.
Join waitlist